翻訳と辞書 Words near each other ・ Callan Mulvey ・ Callan Park ・ Callan Park Hospital for the Insane ・ Call termination ・ Call the Doctor ・ Call the Man ・ Call the Mesquiteers ・ Call the Midwife ・ Call the Midwife (book) ・ Call the Police ・ Call the Shots ・ Call the Time Eternity ・ Call this a home? ・ Call to Action ・ Call to action ・ Call to action (marketing) ・ Call to arms ・ Call to Arms (C4 album) ・ Call to Arms (Saxon album) ・ Call to Arms (Sick of It All album) ・ Call to Cosplay ・ Call to Danger ・ Call to Disobedience ・ Call to Glory ・ Call to Greatness ・ Call to Power II ・ Call to prayer ・ Call to Preserve ・ Call to Quarters ・ Call to the bar Dictionary Lists mini英和辞書 mini和英辞書 Webster 1913 Latin-English FOLDOC Wikipedia English ウィキペディア

翻訳と辞書　辞書検索 [ 開発暫定版 ] スポンサード リンク Call to action (marketing) ： ウィキペディア英語版 Call to action (marketing) In marketing, a call to action (CTA) is an instruction to the audience to provoke an immediate response, usually using an imperative verb such as "call now", "find out more" or "visit a store today".〔http://homebusiness.about.com/od/homebusinessglossar1/g/Call-To-Action-Definition.htm〕 A CTA can be a simple non-demanding request like "choose a colour" or "watch this video", or a much more demanding request. An obvious CTA would be requesting the audience to purchase a product or provide personal details and contact information. Clever marketing strategies often combine a series of small CTAs. These smaller CTAs create a pattern of behaviour that makes it easy for the audience to follow-through with just one last CTA, completing a more demanding request, had it been asked without context. An example could be the purchase of a designer torch. The website might request you choose a style, then a colour, a size and even a personalised engraving. When you get to see your personalised one-of-a-kind product, you are more likely to feel inclined to buy it as it rotates in full 3D rendered colour on your computer monitor or tablet. ==On websites== In web design, a CTA is a banner, button, or some type of graphic or text on a website meant to prompt a user to click it and continue down a conversion funnel. It is an essential part of inbound marketing as well as permission marketing in that it actively strives to convert a user into a lead and later into a customer. The main goal of a CTA is a click, or a scan in the case of a qr code, and its success can be measured via a conversion rate formula that calculates the number of clicks over the times the CTA was seen. Another way to test the effectiveness of a CTA is using A/B testing where several graphics are presented to users and the graphic with highest success rate becomes the default. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Call to action (marketing)」の詳細全文を読む スポンサード リンク 翻訳と辞書 : 翻訳のためのインターネットリソース Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.